Kerala Bride's Photoshoot In Pothole-riddled Road Amuses Internet

For a wedding photoshoot, a Kerala bride walked along a pothole-filled road, highlighting the state of Kerala's roads this monsoon.

 
kerala wedding pathhole photoshoot

A wedding photoshoot is special for every bride and groom, and every wedding photographer works hard to capture something unique for them through their lenses. Similarly, a wedding photographer in Kerala made an effort to go beyond convention and took the bride’s pictures and videos that made a statement

The video features the beautiful bride, wearing a red bridal saree walking with a smile on a pothole-riddled road. She walked along a large pothole, filled with muddy water, while other vehicles drove by. The photographer could be seen taking pictures from a distance.

The video was shared by the Instagram account named @arrow_weddingcompany. The unique concept of highlighting a civic issue in a wedding photoshoot is commendable.

See the clip here:

Social Media Reaction

The viral wedding photoshoot has left netizens both amused and surprised. A social media user wrote, “No proper drainage on the road, this is ought to happen. Cool shoot.”

Another social media user, while making fun of the entire scenario, wrote, "that road makes my heart hole."

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Ad Tagline Of Malayalam Movie On ‘Potholed Roads’

pathhole road photoshoot

In August, an advertisement for the Malayalam movie, Nna Thaan Case Kodu used a tagline highlighting Kerala’s road condition. The tagline read, “There are potholes on the way to the theatre, but still please come.”

High Court On The Condition Of Roads

On August 19, 2022, the National Highway Authority of India (NHAI) was directed by the Kerala High Court to act immediately to fix every road under their control, either through the present concessionaires or through new contractors, and to do so without further delay

The Kerala High Court intervened after the death of a two-wheeler rider from Ernakulam occurred on August 5, 2022.

In July 2022, the court warned and stated that the contractors and engineers have the responsibility for roads. The court also mentioned that the contractors and engineers will be held responsible for the deaths caused by the poor state of the roads.

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