iPhone 17, 17 Air, 17 Pro & 17 Pro Max Launch: India, USA, UK & Dubai Expected Prices And Release Dates

Apple is preparing for its highly anticipated ‘Awe Dropping’ event on September 9, 2025, with a focus on its latest iPhone lineup. This year, the company is expected to unveil iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max. The launch will not be limited to India; Apple Inc. plans to release the series in major markets, including the USA, UK, Canada, and Dubai.

It’s official! Apple will launch the iPhone 17 at the next #AppleEvent on September 9th at 10 a.m. PDT 🚨

Are you excited? pic.twitter.com/E41ouA8KPn

— Apple Hub (@theapplehub) August 26, 2025

iPhone 17 Series Launch Dates and Timings

Apple’s teaser on its website shows a hand holding the new iPhone, with Tuesday, September 9 displayed at the top of the screen. Here are the launch event timings in key countries:

• India: 10:30 P.M. IST, September 9
• USA: 10:00 A.M., September 9
• UK: 6:00 P.M. BST, September 9
• UAE (Dubai): 9:00 P.M. GST, September 9
• Europe (EU): 7:00 P.M. CET, September 9

iPhone 17 Series Expected Prices in India, USA, UK, and Dubai

Reports indicate the following expected prices for the iPhone 17 series:

India:

• iPhone 17: Rs 89,990
• iPhone 17 Air: Rs 99,990
• iPhone 17 Pro: Rs 134,990
• iPhone 17 Pro Max: Rs 164,999

USA and Other Markets:

• iPhone 17: $799
• iPhone 17 Air: $899
• iPhone 17 Pro: $1,199 (also £886 in the UK, AED 4,403 in Dubai)
• iPhone 17 Pro Max: $1,899 (AED 6,999 in Dubai)

Apple may also offer cashback deals and no-cost EMI options, similar to previous launches. For instance, iPhone 16 series buyers received Rs 5,000 cashback on Pro models and Rs 4,000 on standard versions.

Pre-orders for the iPhone 17 series are expected to begin September 12, 2025, with sales starting from September 19, 2025.

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iPhone 17 Series: Features and Models

The iPhone 17 lineup is expected to consist of four models, with Apple skipping the “Plus” variant this year:

• iPhone 17: Standard model, 6.3-inch display
• iPhone 17 Air: Positioned as a mid-tier device, slimmer design, features similar to MacBook Air/iPad Air
• iPhone 17 Pro: High-end device, 6.3-inch display, features comparable to MacBook Pro/iPad
• Pro
• iPhone 17 Pro Max: 6.9-inch display, top-end model

According to MacRumors, the iPhone 17 Air will sit between the standard iPhone 17 and Pro models in size and price, replacing the previous ‘Plus’ iPhone in the lineup. Early rumours suggested it might be more expensive than the Pro Max, but it will actually be priced lower than the Pro and Pro Max, while higher than the standard iPhone 17.

Apple fans worldwide are gearing up for September 9, 2025, to witness the launch of the iPhone 17 lineup. With multiple models, global pricing, and exciting features, the series is expected to draw massive attention, while savvy buyers can plan to save with pre-order deals and bank offers.

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