If you run a business, having your website is a great way of establishing its online presence. We live in a digital world today and creating your website is the first step to creating awareness about your business and staying up-to-date with industry trends and advancements.
You can be a professional, an artist, or an individual running a home business, having a website always helps. It serves as a platform to showcase your work, products, and services to potential customers across the world.
You don't need to spend a lot of bucks on creating a website. We have a quick guide that will help you build a new website for your business from scratch, without spending a lot of money.
Choose A Domain Name And Web Hosting Provider
It all begins with having a domain name and hosting provider in place. You can select a domain name that revolves around your business. The name should be easy to remember. Domain names can be purchased at a price starting at ₹500 a year. Next, choose a trustworthy web hosting provider for your site. The cost starts at as low as ₹3000 onwards.
Set Up The Website
Many web hosting service providers also offer website-building platforms for no cost. For instance, WordPress is one of the most used website builders and it is free. Install the website builder on your computer system and enter your domain name.
Once you get started, you will get to add all the information about your business, choose a template, and add pictures. Different sizes, fonts, and colours are available to help you customise your website basis your needs.
Add Pages And Information
Have a website structure in hand before you begin setting up your website. This will help you with the layout and result in sync with your idea of your website. You can add pages like a homepage highlighting your product or service, an about us page with detailed information about the business, and a contact page with social media links, email IDs, and contact numbers. It is also a good idea to have a gallery and testimonials to help people have a better understanding of your work.
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Finalise The Theme
Once you have added all the information, you can customise the website by adding a theme of your choice. Click on appearance and it will give you options like themes, customisation, background, widgets, headers, and menus. Customise the website as per your preferences.
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Connect Your Website With Google Search Console
After your website is live, you will need to have regular insights into customer reach, and conversions among others. This can be tracked through Google Search Console. Another free-of-cost tool will help you track visitors to your website, further giving you an idea of what's working for you. Post analysing the data, you can make changes to your website, and make it more user-friendly and engaging.
Don't forget to create awareness about your website on social media. Once the website is live, share the link with your friends and family and ask them to amplify it further to help your business grow.
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