Diwali 2023: Here Are 5 Ads That Capture The Real Essence Of The Festival Of Light

As the spirit of Diwali marks its presence, we are getting all geared up to make this Diwali more special than any Diwali before. Diwali preparations have started to begin at a slow pace and soon will accelerate with a higher speed as the anticipated days get nearer.

Amidst this joyous festival, many big brands release Diwali advertisements which are caterers of social messages and many emotional triggers. Here are some of the most loved and relished Diwali ads of all time that capture the true essence of the festival.

Coca-Cola Diwali Ad

Coca-Cola Diwali ads are here to bring everyone together by portraying unity and togetherness. In a Coca-Cola ad released in 2018, Ayushmann Khurrana is seen locking the door of his house in South India. His neighbour overhears him while he is on a call. She decides to invite him over for a Diwali celebration with her family.

HP Diwali Ad

HP has consecutively produced heart-touching ads on Diwali where it has added value to the lives of local artisans. In an ad released in 2022, a local artisan who tries to sell his paintings on the road is stopped from doing so by police. This touched a little boy and he chose to display his paintings at an office campus for people to buy.

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Sabhyata Diwali Ad

One of the most memorable Diwali ads was released by Sabhyata in 2018. The ad featured a family of four - parents, son and daughter. When the daughter asks for permission to go out on the night of Diwali with her friends, her brother walks by stating that he will be out the whole night. What their father says next will bring a smile to your face.

Cadbury Diwali Ad

Just like its products, Cadbury comes up with the sweetest Diwali ads too. The Diwali ad that they released this year is empowering for all those who own a small business at their home. Cadbury will be helping them advertise their businesses to help them scale during Diwali.

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Anouk Diwali Ad

When LGBTQ wasn’t even legalised, Anouk made the bold move of releasing an ad on the theme. In the ad, a woman is seen getting ready before meeting her roommate's parents. It is later revealed that they were both a couple.